LEGO Promotional sets that gained the most value
All 30 LEGO Promotional sets whose estimated value new is the highest compared with their original US retail price, out of 30 sets now estimated above it.
| # | Set | Name | Year | Pieces | Retail (USD) | Retail today CPI-U | Value new estimate | vs retail |
|---|---|---|---|---|---|---|---|---|
| 1 | 40502-1 | The Brick Moulding Machine | 2021 | 1,205 | $99.99 | $116 | $440–550 | 3.8 to 4.8× |
| 2 | 3300001-1 | Brickley | 2011 | 197 | $14.99 | $21 | $55–70 | 2.6 to 3.3× |
| 3 | 40473-1 | LEGOLAND Water Park | 2021 | 360 | $39.99 | $46 | $100–140 | 2.2 to 3.0× |
| 4 | 40504-1 | A Minifigure Tribute | 2023 | 1,041 | $79.99 | $82 | $140–180 | 1.7 to 2.2× |
| 5 | 40318-1 | MSC Cruises | 2019 | 181 | $25.00 | $31 | $50–65 | 1.6 to 2.1× |
| 6 | 4000010-1 | LEGO House | 2014 | 250 | $27.50 | $36 | $60–75 | 1.6 to 2.1× |
| 7 | 40144-1 | Bricktober Toys R Us Store | 2015 | 165 | $19.99 | $26 | $40–55 | 1.5 to 2.1× |
| 8 | 40506-1 | LEGO Fabuland Tribute | 2025 | 1,026 | $89.99 | – | $120–160 | 1.3 to 1.8× |
| 9 | 40141-1 | Bricktober Hotel | 2015 | 204 | $19.99 | $26 | $35–45 | 1.3 to 1.7× |
| 10 | 40181-1 | Bricktober Pizza Place | 2014 | 139 | $19.99 | $26 | $35–45 | 1.3 to 1.7× |
| 11 | 40305-1 | LEGO Brand Store | 2018 | 362 | $24.99 | $31 | $35–50 | 1.1 to 1.6× |
| 12 | 66650-1 | Ferris Wheel | 2020 | 110 | $29.99 | $36 | $45–60 | 1.2 to 1.7× |
| 13 | 40393-1 | LEGOLAND Fire Academy | 2020 | 221 | $14.99 | $18 | $20–30 | 1.1 to 1.7× |
| 14 | 40505-1 | Building Systems | 2024 | 1,211 | $99.99 | – | $120–160 | 1.2 to 1.6× |
| 15 | 40166-1 | LEGOLAND Train | 2016 | 211 | $19.99 | $26 | $30–40 | 1.1 to 1.5× |
| 16 | 40225-1 | Rio 2016 Mascots | 2016 | 197 | $39.99 | $52 | $60–80 | 1.1 to 1.5× |
| 17 | 40358-1 | Bean There, Donut That | 2018 | 146 | $14.99 | $19 | $22–28 | 1.2 to 1.5× |
| 18 | 40503-1 | Dagny Holm - Master Builder | 2022 | 1,072 | $90.00 | $96 | $110–140 | 1.1 to 1.5× |
| 19 | 40810-1 | LEGOLAND Park Portal | 2025 | 323 | $29.99 | – | $35–45 | 1.2 to 1.5× |
| 20 | 40710-1 | Pirate Splash Battle | 2024 | 170 | $27.99 | – | $30–40 | 1.1 to 1.4× |
| 21 | 40501-1 | The Wooden Duck | 2020 | 621 | $89.99 | $109 | $120–150 | 1.1 to 1.4× |
| 22 | 40182-1 | Bricktober Fire Station | 2014 | 175 | $19.99 | $26 | $25–40 | 0.9 to 1.5× |
| 23 | 40306-1 | LEGOLAND Micro Castle | 2018 | 220 | $19.99 | $25 | $25–35 | 1.0 to 1.4× |
| 24 | 40347-1 | LEGOLAND Driving School | 2019 | 209 | $14.99 | $18 | $19–25 | 1.0 to 1.4× |
| 25 | 40142-1 | Bricktober Train Station | 2015 | 180 | $19.99 | $26 | $25–35 | 0.9 to 1.3× |
| 26 | 40143-1 | Bricktober Bakery | 2015 | 234 | $19.99 | $26 | $25–35 | 0.9 to 1.3× |
| 27 | 40952-1 | LEGOLAND Castle | 2026 | 613 | $54.99 | – | $50–65 | 0.9 to 1.2× |
| 28 | 4000026-1 | Tree of Creativity | 2018 | 840 | $99.99 | $125 | $110–150 | 0.9 to 1.2× |
| 29 | 40366-1 | LEGO House Dinosaurs | 2019 | 865 | $89.99 | $110 | $100–130 | 0.9 to 1.2× |
| 30 | 40227-1 | MSC Meraviglia | 2016 | 181 | $39.99 | $52 | $45–60 | 0.9 to 1.1× |
How this list is made
Retail prices are adjusted for US inflation (CPI-U) to today's dollars where the inflation table covers the release year; newer sets are compared with their price as it was. Estimated market values are ranges from marketplace data, for orientation only, and the "vs retail" figure is computed from the ends of the range. Only sets with a US retail price of at least $10 and 50 or more pieces are listed.